SPECIAL PROJECTS
Remember the days of getting eight hours of sleep? Neither do we. Most of us these days are getting a scant six hours of sleep. The equalizer? The all-new Sealy Posturepedic® Designed to eliminate the pressure points that cause tossing and turning.
When the Better Six campaign rolled out it was my job to help retailers implement the campaign into their promotional mix to take advantage of national advertising buys. I created localized print, web and broadcast ads.
When the Better Six campaign rolled out it was my job to help retailers implement the campaign into their promotional mix to take advantage of national advertising buys. I created localized print, web and broadcast ads.
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ANTI - BED IN A BOX
In order to combat online bed-in-a-box companies I create video campaigns that poked fun a the bed-in-a-box brands by comparing them to Stearns & Foster clearly the better choice.
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UNCOVER EXCEPTIONAL (round 1)
Stearns & Foster brand building.
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Uncover exception al (round 2)
Stearns & Foster brand building.
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BETTER SLEEP QUIZ
Take the better sleep quiz.
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